I am a technology leader and product strategist with 20 years of experience building and scaling enterprise software solutions across eCommerce, retail, and digital experience platforms. My work sits at the intersection of product management, solution architecture, and business strategy, where technology decisions directly influence customer experience and commercial outcomes.
Over the course of my career, I have led large-scale initiatives across global organizations including Walmart Canada, Staples Canada, Louis Vuitton, Schneider Electric, Tesco, TE Connectivity, Finish Line Stores, US Auto Parts, and Anheuser-Busch. My experience spans warehouse management systems, eCommerce platforms, and modern customer experience solutions, with a strong focus on search, personalization, and product discovery.
I specialize in designing and evolving SaaS platforms that enable businesses to deliver relevant, personalized, and high-performing digital experiences. My work involves translating complex business problems into scalable technical solutions, aligning engineering execution with product vision, and driving measurable outcomes through data-driven decision making.
What I Do
Define and drive product strategy for eCommerce search, recommendations, and personalization platforms.
Architect scalable systems leveraging AI/ML, vector search, and modern data pipelines.
Bridge business, product, and engineering teams to deliver impactful solutions.
Build frameworks that leverage user behavior and data to improve discovery, engagement, and conversion.
Mentor teams and leaders while fostering innovation and technical excellence.
Areas of Expertise
eCommerce Search & Product Discovery
Personalization & Recommendation Systems
AI-driven Customer Experience Platforms
SaaS Product Strategy & Platform Architecture
Data-driven Product Optimization
Generative AI and emerging search technologies
Enterprise Solution Architecture & Digital Transformation
My Approach
I believe successful platforms are built by combining deep technical understanding with strong product thinking. Technology should not only scale — it should enable better decisions, better experiences, and better business outcomes. My focus has always been on building systems that are adaptable, measurable, and future-ready.
Today, I actively explore advancements in Generative AI and intelligent systems, with a strong interest in how AI can redefine search, personalization, and digital commerce experiences in the coming years.
